RevOps Services

Maximizing your organization’s revenue potential and operational efficiency starts with accountability. A lofty goal, you say? With a RevOps framework it’s absolutely attainable. Your Marketing, Sales, and Customer Success and Finance teams are most likely craving it even though they may not know what it’s called.

Revenue leaks through incomplete processes, mismatched data connections, teams working at cross purposes. RevOps follows the customer journey through your operational maze from start to finish to find and fix those leaks.

Our RevOps consulting services are designed to create an intentional, reliable, and realistic infrastructure that ties employee activity to revenue. We believe RevOps raises the bar when it comes to expectations - so much so we've made our SLA public for all to see. Together we’ll create your RevOps framework by:

• Analyzing analytics, OKRs, and validation programs to create meaningful and useful revenue reporting 

• Sifting through your Tech Stack to identify connecting points, misalignments, and data integration needs 

• Following leads through handoffs to forecasting that feeds into your business strategies

• Automating processes, document playbooks, and facilitate enablement to scale for growth 

You Need RevOps Consulting When…

1. Teams are disjointed (read: not playing nicely together) 

2. Management doesn’t have the data they need to quickly forecast a replicable, sustainable revenue model 

3. Customers have less-than-optimal experiences when interacting with your brand

RevOps consulting services solve these problems and more. Revenue Operations touches every business function, maps every lead- and customer-related process, and follows the money trail. When every aspect of your organization is aligned to revenue accountability, you remove siloed thinking and focus on scalable growth. 

Technology Agnostic

There are literally thousands of tech stack combinations. Whether you’ve cobbled together legacy systems, use a name-brand CRM, or something in between, we tailor our RevOps services to your organization. However, you may still want to know which software we’ve used in past engagements. 

Don’t see a logo you’re expecting? Keep in mind that many systems have similar bells and whistles. RevOps is all about accountability in the pursuit of your organization’s revenue growth. Mapping data fields is the easy part. More challenging -- and rewarding -- is aligning teams so they are highly motivated to work together in creating value.

Aligning Lead Generation, Sales & Success to Revenue

• Marketing wants to generate high-quality leads and prove ROI. 

• Sales wants to close hot leads without unnecessary paperwork and clawbacks. 

• Success wants seamless handoffs so customers renew again and again. 

• Finance wants easy access to standardized reporting and accurate forecasting.

• Executive management wants an efficient organization using streamlined processes to drive predictable growth. 

Can everyone get what they want? 

Alternative Partners uses a holistic framework that aligns an organization’s internal processes around revenue growth along the entire customer journey. Most likely you’re already doing parts of RevOps right now. Together we’ll focus on:

Support Your Plan for Growth

To support and measure your RevOps initiatives, Alternative Partners can help you fill the gap. See how we’ve helped organizations like yours succeed.

FAQ

What is revenue operations vs. sales operations?

Sales operations revolve around everything pertaining to sales. Revenue operations (RevOps) is broader in scope, addressing processes and efficiencies across multiple functions. RevOps aligns marketing, sales, customer success, and finance via accountability specific to an organization's goals.

What are the benefits of RevOps?

In simple terms, RevOps promotes collaboration, efficiency, and team alignment around goals. The reality is that teams can get lost in what they do individually, forgetting how their work or deliverables impact other departments or organizational functions. Siloed thinking results in confusing or disjointed processes, misaligned system integrations, and difficulty in accurately measuring and reporting metrics that drive growth. RevOps aims to prioritize objectives, eliminate redundancies, and organize team processes to reduce customer journey friction and increase revenue velocity.

What is a RevOps model?

RevOps models or frameworks present repeatable activities across functions, including finance, sales, marketing, and customer success. It is a holistic approach that puts operations in a series to ensure transparency in planning, execution, and evaluation.